PinnedNikitha SasiThe core areas of MarketingLeafing through the knowledge I could acquire over time, I think marketing is a very vast subject expanding to different dimensions…Feb 7, 20211Feb 7, 20211
Nikitha SasiNavigating through a real-life marketing journeyDespite being an engineer from an Indian household, I’ve always had a soft spot for the creative side of things. From crafting dolls with…Jan 9Jan 9
Nikitha SasiAvengers Endgame — My all-time favoriteFor decades, the entertainment industry has been known for creating hundreds of astonishing movie plots that deal with different subjects…Oct 11, 2023Oct 11, 2023
Nikitha SasiHow do you explain social media to your Grandparents?Can we make it easier for our grandparents to start an account on Whatsapp and Instagram? Maybe!Feb 16, 2022Feb 16, 2022
Nikitha SasiYou don’t need an Alpha when you have a Betta.PS: If you read Betta as bei.taa, then you’re wrong. It’s beh.tuhJun 4, 2021Jun 4, 2021
Nikitha SasiA Glimpse into Content MarketingA typical marketing strategy includes 4 different practices — Attract → Convert →Close → Delight. Content Marketing is equally important…Mar 12, 2021Mar 12, 2021
Nikitha SasiThe Ultimate Guide to Recruitment softwareHow well do you know about recruitment software?Feb 23, 2021Feb 23, 2021
Nikitha SasiThe role of Project Management in MarketingGood work can be methodically completed only if there’s proper planning, management and resources regardless of how small or big the job…Jan 31, 2021Jan 31, 2021
Nikitha SasiIs Retention the most underrated channel for growth?Can Retention be greater than Acquisition? Slow down and Flatten churn.Jan 24, 2021Jan 24, 2021
Nikitha SasiConversion and Channel-Specific Growth in Growth MarketingMost of the time, your audience appears to be way more effective at recognizing and explaining what the value of your product is and…Jan 17, 2021Jan 17, 2021